Ticket reach funnel across all of the merchant's performances Merchant-wide ticket lifecycle funnel (Issued -> Claimed -> Redeemed) with seats and comp/paid splits, for the Dashboard Customer tab and the View Analytics > Customers > Tickets page. Cohort is keyed on issue date: the optional startDate/endDate filter tickets by when they were issued (createdAt), and the later stages count how far those tickets got, regardless of when.